Fingercheck is looking for a results-driven Field Marketing Manager to own and scale our regional go-to-market motion. As a payroll, time and employee management platform serving small and mid-sized businesses, we are entering our next phase of growth — expanding geographically, scaling inbound demand, and launching structured outbound programs to support field sales.
Reporting directly to the Senior Director of Demand Generation, this role is ideal for a revenue-minded marketer who thrives at the intersection of sales, strategy, and execution. This is not just an events role — this is a revenue-driving role focused on field impact.
If you’re passionate about building pipeline in local markets, aligning closely with sales, and driving measurable growth within SMB verticals like construction, staffing, healthcare, and field services — we want to hear from you.
Whether remote or working from our Brooklyn-based office, you'll find a team-oriented environment where these truths matter:
reliability,
optimism,
compassion, and
knowledge
(A good sense of humor helps, too!)
RESPONSIBILITIES
Own regional GTM, empower field sales, activate SMB ecosystems, and drive accountable pipeline growth.
Develop and execute localized marketing strategies aligned to priority territories and verticals.
Translate national marketing strategy into region-specific programs that support outbound and field sales teams.
Identify high-opportunity markets and build account-cluster targeting plans in partnership with Sales Leadership.
Partner directly with field reps to support territory planning and pipeline acceleration.
Design and execute high-ROI events, association sponsorships, trade shows, and localized activations.
Build relationships with local industry associations, chambers, and ecosystem partners.
Develop vertical-specific field campaigns targeting SMB decision-makers (Owners, HR Leads, Ops Leaders).
Execute hosted events, roadshows, roundtables, and micro-activations that resonate with small business operators.
Partner with Demand Gen to align field and digital campaigns.
Partner closely with Sales leadership to align marketing efforts with territory expansion and field sales strategy.
Integrate AI and automation into research, content production, testing, and reporting processes.
EXPERIENCE NEEDED
5–8+ years of field marketing, regional marketing, or sales-aligned B2B SaaS experience.
Proven experience supporting SMB-focused sales teams (10–500 employee businesses).
Direct experience building pipeline through field sales alignment and localized strategy.
Strong understanding of vertical marketing (construction, staffing, healthcare/ABA, field services preferred).
Data-driven mindset with the ability to report on pipeline impact and revenue contribution.
Experience working closely with outbound and field sales teams.
Comfortable owning both strategy and execution in a growing organization.
Willingness to travel to key markets and events as needed.
COMPANY CONFORMANCE STATEMENT
In performance of their respective responsibilities, all employees of Fingercheck are expected to:
Complete quality work within deadlines.
Interact professionally with other employees, customers, and suppliers.
Work effectively as a team contributor on all assignments.
Communicate and coordinate work efforts with other employees, customers and suppliers.
Perform other duties as assigned.
Attend work regularly based on the assigned schedule.
ABOUT FINGERCHECK
At Fingercheck, we're about making life easier for small business owners. We know payroll and HR can be a total headache, so we created a platform that simplifies everything. You can say goodbye to the stress and time-consuming tasks of payroll and HR management, including taxes and compliance – we've got you covered!
Our advanced AI and automation technology saves you time and money, so you can put energy into growing your business. And the best part? Our team is dedicated to providing top-notch support. We take the time to understand your needs and offer personalized solutions to make your internal processes quick, easy, and accurate.For more information, please visit fingercheck.com or follow us on LinkedIn, Facebook, Twitter & Instagram.
DISCLAIMER
Fingercheck is an equal opportunity employer that values diversity, inclusion, and belonging. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law.